The journey started with an old-fashoned UPS van refurbished into Share Happy van that drove from Denmark to italy ! 2009 Kilometers of happiness!
In a few hours, almost 1000 people had queued to be part of the cast in Copenhagen and San Vito Lo Capo, Sicily. Consumers were recruited to become Wall’s models and participate in the official Wall’s photoshooting 2010!
Stay posted to see what will happen in 2011 – you might become the new face of Wall’s.